Esthetics of prestidigitation
“Every great art trick consists of three parts or acts. The first part is called "The Pledge". The artist shows
you something ordinary: a deck of cards, a bird or a man. He shows you this object. Perhaps he asks you
to inspect it to see if it is indeed real, unaltered, normal. But of course... it probably isn't. The second act is
called "The Turn". The artist takes the ordinary something and makes it do something extraordinary. Now
you're looking for the secret... but you won't find it, because of course you're not really looking. You don't
really want to know. You want to be fooled. But you wouldn't clap yet. Because making something
disappear isn't enough; you have to bring it back. That's why every art trick has a third act, the hardest
part, the part we call "The Prestige".”
An esthetics based on trick, to disappear and reappear always slightly differently. Fooling the viewers,
creating new vocabularies.
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